August 28, 2023
Published by 
Nicole Vullo on August 28, 2023
Nicole Vullo on August 28, 2023Funeral service consumers are speaking up, but are we listening? A little-known fact about me – I am a sucker for greeting cards and quotes. I cannot get enough of them and will easily spend hours browsing for the perfect card to give a loved one. Some may find them cheesy and cliché, but I am not one of them! I want to begin with a quote from famous novelist Ernest Hemingway, who once said, “When people talk, listen completely.” Are you still with me? Those words of Hemingway’s are a solid example of what should be a guiding principle for funeral home owners and cemetery operators when dealing with client families. Okay, one more and I promise I’m done. This is from Epictetus, a Greek philosopher. He states, “We have two ears and one mouth so that we can […]
July 27, 2023
Published by Nicole Vullo on July 27, 2023
Nicole Vullo on July 27, 2023One of the important steps to take when considering selling your business is to review your financial health. Part of this is to review any addbacks or adjustments to your EBITDA Figure. As this is of high importance to potential buyers of your funeral home or cemetery, we asked Jared Tanke to walk us through some examples. Question: I am reviewing my 2023 information to prepare for a potential sale. What expenses can be added back to my financials? Jared Tanke: When it comes to evaluating the financial health of a funeral business for potential acquisition, one key metric that buyers often consider is EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization). However, it is important to understand that EBITDA alone may not always provide a complete picture of a company’s profitability. To accurately assess the true financial performance, buyers […]
June 27, 2023
Published by Nicole Vullo on June 27, 2023
Nicole Vullo on June 27, 2023Written by Sierra Heil, M&A Analyst Despite challenges in the current market environment, such as a slowing economy, inflation, and rising interest rates, many funeral home owners and cemetery operators are focused on succession planning. A 2021 survey by the National Funeral Directors Association found that 27% of owners planned to sell their business or retire within five years, meaning we are likely to continue to see plenty of transaction activity despite potential economic obstacles. Technology, shifting preferences, and changing demographics shape the nature of these transactions. While every business and community differs, careful strategic planning and awareness of changing landscapes can position an owner favorably when the time comes to sell. Increasing Private Equity Investment & Consolidation According to the NFDA, as of mid-2023, 89.2% of funeral home businesses are still independent and family owned. However, as the population […]
June 27, 2023
Published by Nicole Vullo on June 27, 2023
Nicole Vullo on June 27, 2023Add a Traditional Element to Today’s Techie Marketing Strategy Whether it is a conversation with friends and family or your coworkers, it seems everyone these days is talking about all thing’s robots. With all due respect, it is a valid topic. Ever since ChatGPT started to make its presence known toward the end of 2022, the terms “AI” and “automation” have quickly become hot buzzwords. On a lighter note, I can recall a team lunch in our office that started out discussing ChatGPT but quickly segued into a conversation of “what was the name of the Jetson’s maid?” I will save you the Google search: her name was Rosey. My point is that in 2023, all these futuristic elements that we expected to happen at some point in the new millennium are becoming mainstream. And while they are great tools […]
June 20, 2023
Published by Nicole Vullo on June 20, 2023
Nicole Vullo on June 20, 20232023 Funeral and Cemetery Consumer Behavior Study Insights Summary DOWNLOAD NOW In response to the transformative impact of COVID-19, The Foresight Companies conducted our annual consumer behavior study to uncover key trends shaping the funeral and cemetery profession in the short and long term. As these trends become permanent, we are dedicated to helping you embrace and implement the necessary changes for future business success. Discover the actionable insights from our 2023 Funeral & Cemetery Consumer Behavior Study by downloading our Insights Summary. Gain valuable knowledge on evolving consumer attitudes towards the funeral and cemetery market and learn how operators can adapt to meet their changing needs. Adapt and thrive in the future of funeral service by meeting the evolving demands of today’s consumers.