February 2, 2023
DOUG GOBER TO BE HONORED WITH THE ICCFA EDUCATIONAL FOUNDATION’S LASTING IMPACT AWARD STERLING, VA—January 31, 2023 – The International Cemetery, Cremation and Funeral Association’s (ICCFA) Educational Foundation will present its Lasting Impact Award to Doug Gober during the 2023 ICCFA Annual Convention & Exposition in Kansas City, Missouri. Doug has logged hundreds of hours as a speaker and educator at deathcare events across the globe and has presented at many ICCFA events including the ICCFA Annual Convention & Exposition, the DEAD Talks Sales Conference, and the ICCFA University. He has earned numerous national awards within the deathcare profession and has served as a consultant for marketing and merchandising projects on an international scale. Doug currently serves on the ICCFA Sales & Marketing Committee. Doug began his career in deathcare 44 years ago as a sales representative for Batesville Casket […]
July 26, 2022
The team at The Foresight Companies are passionate about the funeral and cemetery profession. The knowledge that we teach our profession is not opinion, it is empirical facts and findings based on what the consumer is thinking about the funeral and cemetery profession. This is how they see the profession and they embracing new ways of doing things. When the pandemic began in 2020, we saw how fast our profession was hit due to the increased amount of deaths that were occurring. Certainly, all the first responders were put to work to aide and guide us through the pandemic. But what also emerged was the title of Last or Final Responders. These are the funeral and cemetery professionals who could not skip a beat and needed to work diligently and quickly to help families with shocking and sudden losses due […]
July 26, 2022
At The Foresight Companies our mission is to provide our clients with customized financial and operational solutions. We deliver results through our passion for the profession and the communities they serve.
July 25, 2022
We are excited to share our participation in the Viewpoint with Dennis Quaid educational series. The Foresight team is featured in the episode titled “Funeral Care and Final Wishes”. This short piece focuses on the way the profession adapted to meet the needs of the consumer following the pandemic. At The Foresight Companies, our mission is to provide customized financial and operational solutions to the funeral and cemetery profession. We actively engage with all members of the profession. We deliver results through our passion for the profession and the communities they serve. Over the last 40 years, we have made our goal to educate the profession on the new trends and shifts in behavior. Specifically, during the past two years we have focused on the factors impacting the profession because of the pandemic. We educate by providing empirical data and […]
July 25, 2022
We were excited to take part in the 2022 Funeral (Un)Conference. DISRUPT Media and ConnectingDirectors.com teamed up with deathcare leaders to bring the first-ever Funeral (un)Conference to your digital screen. Chris Cruger joined Day Two of the event for an unscripted and unprecedented panel discussion about all things business growth and funding. For a recap of the discussion, click the video below.
November 9, 2021
Chris Cruger and Doug Gober bring on industry professional to join their team. Phoenix, AZ—November 9, 2021 — “We are excited to announce that Nick Padlo has joined the Foresight Team. Nick is one of the best financial minds in the profession, as well as one of the finest people I have had the opportunity to know. The addition of Nick to our Business Analysis Team allows us to continue to deliver the highest level of quality service to our clients,” Chris Cruger, Chief Executive Officer and Managing Partner of The Foresight Companies, recently said. “Our goal was to find the very best person who embodied our passion for the profession and our clients. Nick’s experience in the funeral profession over the past seven years will prove incredibly valuable in providing solutions for our clients. We couldn’t be more excited […]
May 10, 2021
New experiences, technologies, and changing expectations have even the oldest Americans embracing non-traditional ways of mourning Phoenix, Arizona – May 10, 2021 – As a result of the global pandemic, consumers have experienced new ways of mourning the loss of their friends and family, and that has permanently changed the way they mourn, this according to The Foresight Companies 2021 Funeral and Cemetery Consumer Behavior Study. Nearly 1/3 (32%) of survey respondents say their attitudes have changed as a result of new experiences, including using new technologies and adopting non-traditional approaches to celebration. The global pandemic has necessitated adoption of new technologies and behaviors to the highly traditional funeral and cemetery business, and the FCCBS survey, now in its second year, continues to show that consumers are re-examining even the most fundamental ways consumers mourn. This includes even those groups […]
January 5, 2021
Long time industry expert to assume responsibility over the day-to-day operations of expanding company Phoenix, AZ— January 5, 2021 — It has been announced today that The Foresight Companies has appointed Chris Cruger as their new Chief Executive Officer which he will hold alongside the role of Managing Partner. His colleague and close friend, Dan Isard, former Managing Partner will continue as the Founder of the company. “We are very honored to announce that we continue to fulfill our long term plan to be able to provide the highest level of service to our clients and for the next generation by having Chris transition to Managing Partner effective January 1, 2021”, Dan Isard recently announced. “There is no one in this profession with the experience, drive and ethics that Chris has. Chris continues to successfully improve our operational and transactional […]
November 10, 2020
Dan Isard, Doug Gober, and Chris Cruger bring on accomplished Accountant to head up their Accounting Services Division. Phoenix, AZ—November 10, 2020 — “After conducting an extensive nationwide search we are pleased to announce we have hired Mark Kwosek as our Director of Accounting”, said Dan Isard Managing Partner of The Foresight Companies.” Mark brings a solid background and depth of experience, providing top level supervision of accounting services and team leadership.” Isard added. Chris Cruger, Chief Operating Officer and partner stated, “Our goal was to identify someone who has the skills and aligned with our vision to bring institutional excellence to our accounting services. We have faith that Mark can accomplish that.” As Director of Accounting Mark will supervise our rapidly growing business segment that provides accounting for the funeral and cemetery professions. He will also oversee the internal […]
September 21, 2020
Many funeral home owners are considering opening a discount cremation brand to defend their market share from aggressive competitors. Seems like an obvious idea, but is it the smart thing to do? That depends. On this episode, John T. McQueen, CFSP joins Welton Hong and Ellery Bowker to share his expertise. John, was a successful funeral home operator who simultaneously grew brands at the high and low ends of the market. Click the video below to learn the answers to these three important questions: How to decide if you should (or should not) open a discount cremation business How to avoid cannibalizing your traditional business How to create differentiation between the brands to show value and support pricing
September 1, 2020
Dan Isard, Doug Gober, and Chris Cruger bring long time industry leader to join their team Phoenix, AZ—September 1, 2020 — “We are pleased to announce we have brought on an established industry leader, John T. McQueen, to our ever-growing and dynamic team. The addition of John as our Director of Client Experience allows us to deliver the highest level of knowledge and expertise to our clients,” Dan Isard, the founder and managing partner of The Foresight Companies, recently announced. “John conveys sincerity, confidence and reliability at the highest level. His capabilities and experience in this profession will provide a high level of knowledge to our clients and the entire industry. We couldn’t be more excited to have John on board,” Isard added. “I am excited to be a part of The Foresight Companies and to have the opportunity to […]
August 14, 2020
Before a consumer calls your funeral home they’ve likely done some research on your site, your competitor’s sites and more. What they’re doing is to getting their questions answered, they are arming themselves with as much information as possible, and they’re making a judgement about your value proposition. If you provide the answers, information, and value they are seeking, your phone will start ringing. You have to pass those tests before the consumer will call you. On this episode, Chris Cruger joins Welton Hong and Ellery Bowker to talk about ways to get more consumers dialing your phone. Click the video below to learn these three valuable tips: How to immediately show differentiation online How your website needs to be the guide How to call the consumer to action









