Funeral Home and Cemetery Professional Webinars
Pet Cremation and the Funeral Business: A “Bone-A-Fide” Opportunity
Pet services can be a great addition to your funeral home offerings, but it must be well-thought out and planned. There are various business models you can use to start a pet business. The most common pet option that funeral homes choose to offer is pet cremation services.
There are a multitude of considerations that must be made when beginning any new venture and pet cremation is no different. Our team at The Foresight Companies is well-versed in the financial, legal, operational, and marketing aspects of pet services and can help answer this driving question:
Why should you offer pet cremation?
2020 Funeral and Cemetery Consumer Behavior Study: Insights & Key Findings
The pandemic has significantly altered consumer attitudes and behaviors in three key areas of the funeral and cemetery business – the buying and shopping process, the necessity of physical presence to support loved ones in their time of need, and the influence of technology on both. This according to The Foresight Companies 2020 Funeral and Cemetery Consumer Behavior Study. The pandemic has necessitated consumer use of technology to adapt their behaviors to a business steeped in tradition, and the survey makes clear that these behavior changes are here to stay. For example, 75% of consumers now want pricing online – a practice virtually unheard of today, and many consumers will not do business with providers who do not deliver transparency. In addition to shopping, the use of technology has increased acceptance of livestreaming funerals as a regular practice.