Nicole Vullo

November 23, 2021

Ask the Experts! Your Strategic Planning Question Answered by Foresight!

Preparation is key when it comes to your strategic business plan for the new year. We were recently asked what steps are needed to take right now to plan for a successful year. Chris Cruger provides his insights to this important question below. Question: What do I need to be doing in order to set my funeral home up for success in 2022? Chris Cruger: First, I would suggest to take a moment to be grateful. This has been a very long, hard past couple years. The profession has gained new levels of recognition in the media and society. The emergence of the profession as the “last responders” has propelled the profession to new heights. However, this recognition does not come without a price. Many are worn out, stressed and on their last nerve. As we look towards 2022, many […]
November 22, 2021

Mise en place a` la Deathcare Marketing

Customize Your Brand Recipe’s Ingredients for a Perfect Fit Mise en place is a French culinary phrase that means “everything in its place.” It refers to the setup required before cooking and is often used in professional kitchens to refer to organizing and arranging the ingredients. A mentor of mine once told me that “your brand is equal parts of your reputation and your visibility.” This is something that always has stuck with me throughout my career. Having a strong reputation and high visibility solidifies who you are and what you do. It is only after you have your vision that you can begin to craft the elements of your brand, such as your colors, a well-designed logo, business tagline, and appropriate imagery. While it is acceptable to be aware of your competitors, do not let that influence what you […]
November 9, 2021

The Foresight Companies Welcomes Nick Padlo

Chris Cruger and Doug Gober bring on industry professional to join their team. Phoenix, AZ—November 9, 2021 — “We are excited to announce that Nick Padlo has joined the Foresight Team. Nick is one of the best financial minds in the profession, as well as one of the finest people I have had the opportunity to know. The addition of Nick to our Business Analysis Team allows us to continue to deliver the highest level of quality service to our clients,” Chris Cruger, Chief Executive Officer and Managing Partner of The Foresight Companies, recently said.  “Our goal was to find the very best person who embodied our passion for the profession and our clients. Nick’s experience in the funeral profession over the past seven years will prove incredibly valuable in providing solutions for our clients. We couldn’t be more excited […]
October 6, 2021

Adapting and Evolving Your Business to Meet the Needs of the Consumer

2021 Funeral and Cemetery Consumer Behavior Study Insights Summary DOWNLOAD NOW The future is NOW for the funeral and cemetery profession. The question is, are you planning to adapt and evolve your business or plan your succession? If you are staying in the profession, we encourage you to download our Insights Summary on the results of our 2021 Funeral & Cemetery Consumer Behavior Study. You will discover how to embrace and implement the new changes that are vital to your future business success.
July 21, 2021

Ask the Experts! Your question about the timeline for selling your business in 2021 answered by Foresight!

Selling your funeral home or cemetery business continues to be a one of the hottest topics with our readers and the profession. We were recently asked about the timeline for selling your business by the end of the year. Doug Gober provides his insights on this important question. Question: I am ready to retire and want to have my business sold by December 31,2021. Am I too late? What do I need to do to have this done by the end of the year? Doug Gober: The short answer is no. You are not too late. However, there are many qualification statements that need to be considered to make your transition happen. First, you must be prepared to focus on the task at hand. There are so many small elements of a transition; whether big or small, that can become […]
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