August 28, 2025
Written By Jen Graziano, Attorney, Licensed Funeral Director NY/CT Coxe & Graziano Funeral Home Recent headlines were made in the State of Indiana regarding a “death doula” and a question of her infringement on the stringent rules and regulations that govern the death care industry. As funeral directors are aware that we are bound by both federal and state regulatory guidelines that affect our ability to discuss funeral arrangements with families. The mere mention of “cost” or “price” trigger a cold and callous passage of price menu into the client’s hands. (That’s a conversation for another day). Despite the federal and state confines we’ve long been placed under, which dictate how we charge, what we can charge for and how we can present said charges, in comes the “doula” with free-flowing discussions on these same topics. It’s a quandary, but […]
August 28, 2025
As of today, we are almost 75% of the way through 2025 and here is what we have seen: Rates remain unchanged since the beginning of the year, however optimism towards cuts is rising after a negative revision on employment figures. This, combined with mounting political pressures placed upon the Federal Reserve, has the odds of rate cut in September sitting at 85%. From a demographics perspective, the United States population curve remains as inverted as it has ever been, with over 30% of the population falling into the 55+ age range. Of that 30%, over 16% fall under the 65+ age range. With these factors in play, estimates for death rates in 2026 come in around 9.25 to 9.30 deaths per thousand, with theses figures expected to rise past in subsequent years. Appetite and interest in the profession continue […]
August 14, 2025
Is Our Profession Having a Full-Blown Customer Service Crisis? DOWNLOAD NOW A Customer Service Wake-Up Call for the Funeral Profession New FCCBS data reveals a growing disconnect—and what to do about it. The 2025 Funeral and Cemetery Consumer Behavior Study (FCCBS) uncovers something alarming: a widening gap between what families expect and what funeral providers are actually delivering. While the profession has long prided itself on compassion and care, the numbers—and the stories—tell a different tale this year. The new FCCBS white paper goes deep on these findings and what they mean for your business. Here’s what you’ll learn: Only 37% of consumers say they were educated about their options Ratings of honesty and professionalism have declined steadily since 2021 Many providers are unknowingly undermining trust through poor communication, pricing confusion, and lack of transparency Even industry insiders say […]
July 25, 2025
Written by Welton Hong, Ring Ring Marketing As Google phases out third-party cookies by the end of 2025, funeral home owners must prepare for a major shift in how they attract, track and retain potential client families. For years, third-party cookies allowed businesses to follow users across websites, serve personalized ads and gather valuable behavioral data. Now, with that capability vanishing, death-care professionals need to double down on first-party data and relationship-driven marketing. Before we explore how funeral homes can stay competitive, maintain market share and grow in a cookie-less future, why are third-party cookies disappearing in the first place? Google’s decision to remove third-party cookies from Chrome — the most widely used browser — follows growing concerns over online privacy and consumer data protection. Without these cookies, advertisers and businesses lose visibility into user behavior across the web, making […]
July 25, 2025
Written by Wendy Russell Wiener, Esq., Managing Member, WRW Legal, PLLC While the “Big Beautiful Bill” is having an impact on many businesses, including some funeral homes and cemeteries, there is another major “event” that may be having an even bigger direct impact on deathcare: The Mortician. No television show has had a more significant impact on the business of cremation in recent memory than The Mortician, HBO Max’s most watched documentary in the last five years. In case you haven’t watched, The Mortician tells the 1980s story of David Sconce and the Lamb Funeral Home in Pasadena, California. His list of crimes is long and includes mutilating human remains, criminal activity related to cremations, collecting and selling organs and tissues, even arranging murder for hire against his competitors. The sharpest hook for viewers of the trust sordid tale, however, […]