January 23, 2023
Published by 
Curtis Rostad on January 23, 2023
Curtis Rostad on January 23, 2023Have you wondered whether you need to pay employees while they are “on-call” for your funeral or cemetery business? This is a common question we have received when having this type of employee on your staff. Curtis Rostad provides his insights to this important question below. Question: Do I have to pay my employees to be “on call?” Curtis Rostad: In thirty-four states* most employees, including licensed funeral directors, must be paid hourly with overtime for work over 40 hours per week. That makes the “on-call” question especially important. The Wage and Hour Division uses two principles in addressing this issue. The first is “engaged to wait.” The employee is not performing duties, but they are unable to use the time effectively for his or her own purpose. For instance, if they must remain in the building to answer the […]
December 20, 2022
Published by 
Taylor Weber on December 20, 2022
Taylor Weber on December 20, 2022Have you ever wondered why your Gross Profit Margin has such importance when analyzing the strength and performance of your funeral or cemetery business? It is a question that we receive quite often when working with our clients. Our Financial Analyst, Taylor Weber provides informative insights on this important element of your business analysis. Question: Why is Gross Profit Margin important when Foresight performs their Strategic Performance Analysis for my business? Taylor Weber: The Gross Profit Margin is one of the most significant measures for determining your business’s profitability and financial performance. Gross Profit Margin is defined as “a metric that analysts utilize to measure financial health by calculating the amount of money left over from total sales (or revenue) after subtracting the cost of goods sold (COGS) that is sometimes expressed as a percentage of total sales/revenue.” The general […]
December 19, 2022
Published by 
Dan Isard on December 19, 2022
Dan Isard on December 19, 2022The Hatfields vs. The McCoys; the Cattle Grazers vs. The Sheep Ranchers; David vs. Goliath; North vs. South; Funeral Homes vs. Cemeteries. All of these Polar opposites are competing forces, but none is the equal of the constant battle for dominance or avoidance of fear as the funeral versus cemetery forces. Of the almost 20,000 funeral homes and about 8,000 cemeteries, less than 5% represent a marriage of the Two forces, which we call a “combo.” Over time, the funeral directors were afraid of the cemeteries out competing them, so in some states they passed laws outlawing the combined ownership of funeral homes by cemeteries. In some states, it was never a spoken issue but whispered as a point of concern. In all reality, over my lifetime witnessing the operations of marketing efforts nationwide, the Combo is the high ground […]
December 19, 2022
Published by 
John McQueen on December 19, 2022
John McQueen on December 19, 2022To Avoid Some ‘Ruff’ Times, Follow the 4 Ps of Pet Loss We have all heard of the many inspiring rags to riches stories from Dolly Parton to Halle Berry, Ed Sheeran, Leonardo DiCaprio, Oprah Winfrey, and so many others. Of course, these are just the high-profile stories of the now rich and famous, but the world has so many others who have achieved great success from less than humble beginnings. But this is a different kind of story. This is a “Wags to Riches” story and it’s just waiting for you to finish writing the ending. However, like rags to riches, the development of a pet cremation and/or pet burial business can see some “ruff” times, especially in the early years. Therefore, to be successful, it is crucial that you follow the “4 Ps” of pet loss: Purpose, Planning, […]
December 19, 2022
Published by 
Gabriel Ngo on December 19, 2022
Gabriel Ngo on December 19, 2022Scenario: Laura Laney is a third-generation owner-operator of Laney Funeral Home & Crematory in mid-Eastern Texas. Her family’s business has seen its share of trials and tribulations but has weathered them all and continues to thrive and grow. Laura’s business is just close enough to the Dallas-Fort Worth metroplex to benefit from the bustling growth yet far enough away to have experienced a comparatively slower rise in cremation rates – which has allowed Laura (and her father, Lynn, before her) to educate the community and families she serves on the value and importance of services and gatherings being no different than burial when families select cremation as an option. Throughout COVID, Laney Funeral Home & Crematory found legal ways around restrictions in order to provide full burial and cremation services to appreciative families as often as they could. Over the […]