Funeral and Cemetery Consumer Behavior Study

May 29, 2023

Post-Covid Funeral Service: Understanding The Emerging New Normal

Written By Chris Cruger and Alice Adams 2018 – Business as usual — the “normal” as we knew it. 2019 – The COVID-19 pandemic arrives, ravaging both coasts then quickly spreading across the U.S. 2020 – Hospitals at capacity, death rates climbing daily, funeral homes and cemeteries overwhelmed. 2021 — COVID-19 listed as the underlying or contributing cause of 460,513 deaths (111.4 per 100,000), an increase from 384,536 deaths (93.2) in 2020, according to Centers for Disease Control/Prevention. 2022 — COVID-19 accounted for about 270,000 deaths in 2022, according to data compiled by Johns Hopkins University, down from 473,000 in 2021, and 350,000 in the pandemic’s first year. 2023 – America back to work, nation in recovery, “new normal emerging.” ***** By mid-2020, phones stopped ringing in businesses, members of the workforce who were not furloughed were now working from home, most schools were closed and […]
July 25, 2022
Viewpoint with Dennis Quaid logo

The Foresight Companies is Featured on Viewpoint with Dennis Quaid

We are excited to share our participation in the Viewpoint with Dennis Quaid educational series. The Foresight team is featured in the episode titled “Funeral Care and Final Wishes”. This short piece focuses on the way the profession adapted to meet the needs of the consumer following the pandemic.  At The Foresight Companies, our mission is to provide customized financial and operational solutions to the funeral and cemetery profession. We actively engage with all members of the profession. We deliver results through our passion for the profession and the communities they serve. Over the last 40 years, we have made our goal to educate the profession on the new trends and shifts in behavior. Specifically, during the past two years we have focused on the factors impacting the profession because of the pandemic. We educate by providing empirical data and […]
July 24, 2022
Cover of Should You Be the Amazon of Deathcare document

Should You Be the Amazon of Deathcare?

E-commerce Is What Families Are Expecting Serve future customers. Is that not what all businesses set out to do? Substitute “customers” with “families” and replace “stores” with “funeral homes” and the quote below from the CEO of Walmart could have easily come from Tom Ryan (SCI), Mel Payne (Carriage), Brad Green (Park Lawn), or any other CEO for companies in the funeral, cemetery, and cremation profession. Or replace “customers” with “patients” and “stores” with “hospitals” and this quote can easily apply to hospitals/healthcare as well (and make no mistake about it folks, hospitals are businesses, with the majority of them being for profit). However, the part of the quote that I would like to focus on is “e-commerce” (before tying it all back to the rest of the quote and what it all means to you). So, what is e-commerce? […]
May 31, 2022
Digital graphic for 2022 Funeral and Cemetery Consumer Behavior Study Insights Summary

Meet the Needs of the Consumer to Ensure Business Success

2022 Funeral and Cemetery Consumer Behavior Study Insights Summary DOWNLOAD NOW In what was undeniably the most transformative time in generations, The Foresight Companies conducted annual consumer studies to connect data behind the speculative trends about how COVID-19 will impact the funeral and cemetery profession, both in the short-term and the long-term. With these new trends becoming permanent, how do we embrace and implement these changes that are vital to your future business success. We encourage you to download our Insights Summary on the results of our 2022 Funeral & Cemetery Consumer Behavior Study. It highlights the evolving consumer attitudes towards the funeral and cemetery market and the ways operators need to adapt. The future of funeral service is here, and we must pivot our business model to answer the needs and demands of the consumer.
May 30, 2022
Digital graphic for The Cost of Dying 2022 report

Bereavement Support vs Practical Task Support

While researching technology trends in the funeral and cemetery profession I came across a company that provides an application to support bereaved families,  Empathy.  Their goal is to help a family with every loss related task associated with handling the loss of a loved one.  This support is provided online or via a downloadable app. What caught my eye while perusing their website is a report, they released in March 2022 exploring the impact of bereavement in America beyond the financial cost of disposition and any memorialization.  The report is based on a survey of over 2,000 families who took part in winding down their loved one’s affairs in the last five years. In summary, this study details the expense of a death for American families not just in monetary terms, but also in time, in emotional and physical health, […]
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