Thought Leadership

March 22, 2021

Chapter Three: Survival

The magnitude of the pandemic means you must reexamine your business from every angle. The past 12 months have been the longest in the history of mankind as we endured agonizing experiences caused by COVID-19. It was on March 11, 2020, that the World Health Organization declared COVID-19 a pandemic. And funeral service changed. Just as those who survived the Great Depression were never the same, everyone in America (and the world) will never be the same. In the world of funeral service, we have seen every dynamic of the business change – from the behavior of consumers and their support teams to the professionals. As consumer behavior changes, funeral service professionals must adapt. And while funeral service typically does a bad job reacting to change as a profession, the magnitude of the pandemic means you must revisit everything you […]
February 22, 2021

The Future of Green

Consider additional growth paths to draw coming generations, some of which are already exerting a huge influence on their aging parents. When we think about “going green,” our minds are often directed to today’s “green movement” or, as some call it, “green revolution.” But going green is not a new concept. Although many think the movement began in the 1970s after the conclusion of two world wars and a shift in the United States from an agrarian society to an industrial society, a green movement also began in the 1830s and was defined as a movement to protect the ecosystems. Still earlier versions of green movements began centuries prior, when countries such as Germany, France and England began practicing sustainable forestry management during the medieval period. Communities in Asia also practiced soil conservation through terrace farming and other agricultural practices […]
February 22, 2021

With 25,000 Across the United States, I’d Say Accounting for Cemeteries Is Pretty Important

Can there be a more boring subject to discuss during a worldwide pandemic than accounting? If that is what you are thinking, I disagree. Accounting is the oxygen to keep your business alive. You don’t understand it, so you denigrate its existence. Invest eight minutes into reading this article. If I have not changed your opinion, send me an e-mail yelling at me for wasting eight minutes of your time. If I have succeeded, go out and get a tattoo that says, “Accountants are cool!” The problem with your lack of appreciation for accounting is because your accountant is not making it important. Most cemetery managers think there are three reasons for accounting: Tax Return Accuracy Regulatory Compliance Trust Management If this is your honest opinion, that is fine. It is just like saying, when you go into a restaurant, […]
February 21, 2021

Ask the Experts! Financing Questions Answered by The Foresight Companies

Business Financing Services is one of our service areas that we are always asked for insight and guidance on. For this month’s column, we answer a very common question related to succession planning and financing. Continue reading below as Doug Gober, Partner provides some insights. Question: I am ready to sell my business to my son. How can he  secure the financing necessary to buy my business? Doug Gober: Many potential business owners who need to transition their businesses are convinced that either their children or key person can’t secure the financing necessary to transition the business to them. With the sellers help and understanding of the process, the lending is available for the next generation of independent business owners. On a regular basis, we are assisting in securing financing which allows for independent funeral service to continue. The idea that […]
February 21, 2021

Chapter Two: Memorialization Since COVID-19

And green funerals since the beginning of time. This month, my challenge is to write about memorialization and green funerals. On the surface, the subjects appear unrelated, so, like any writer who wants to understand a topic, I first made sure I understood their definitions. “Memorialization,” a noun, is defined generally as “the process of preserving memories of people or events.” The phrase “green funerals,” a noun more or less defined by the Green Burial Council, is “a way of caring for the dead with minimal environmental impact.” As I said, unrelated subjects… until I dug deeper. What do these two concepts have in common? Here, I quote Banksy, an English street artist and activist, who said, “…They say you die twice. One time when you stop breathing and a second time, a bit later on, when somebody says your […]
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