April 28, 2024
Published by 
Jared Tanke on April 28, 2024
Jared Tanke on April 28, 2024If you are like me, you are probably thinking how in the world are we already four months into the year? While relatively early still, it is always a good idea to take a minute to review what has gone well, what has not gone well, and figure out how to adjust with the remainder of the year. Just like SCI, Park Lawn, and Carriage do every quarter for their investors, every business owner no matter the size should have a quarterly report. Let’s dive into some of the key things to look at: Number of services – When looking at number of services in the quarter, we should not just fixate on the total, but really break it down into the number of traditional burials, traditional cremations, direct cremations, trade cases, donor calls, etc., so that we can better […]
March 28, 2024
Published by 
Luke Potter on March 28, 2024
Luke Potter on March 28, 2024As we guide our clients through the second quarter of the year, the question of seasonality arises as we get closer to Spring and Summer. We asked Financial Analyst, Luke Potter to share his insights on how to set your business up for the slower days of the summer months. Question: “How can we strategically position ourselves for when we approach the slower days in the upcoming months?” Luke Potter: The funeral business is one that operates in a realm where seasons may not always follow the typical patterns observed in other industries. Although the funeral and cemetery profession is not entirely predictable, there are strategies funeral home owners and cemetery operators can employ to navigate the slower days of summer effectively. Your Business is Your Baby Treating the business as if it were family is an essential principle to […]
February 29, 2024
Published by 
Jarod Bernat on February 29, 2024
Jarod Bernat on February 29, 2024As we collaborate with our clients on their business operations, one of the components that we always factor in is creating a proper your succession plan early so that you are prepared well in advance of your transition out of the profession. Planning for your future now is vital. We asked Senior Associate, Jarod Bernat to share his insights on how the importance of a succession plan for a funeral home or cemetery business. Question: I do not have a succession plan for my business created yet. Do I really need one? Jarod Bernat: It often seems that within our profession, “planning for the future” takes on a different meaning than it does to the rest of the world. The funeral and cemetery profession is dominated by devoted servants to their communities who plan their lives and their businesses one […]
January 30, 2024
Published by 
Taylor Weber on January 30, 2024
Taylor Weber on January 30, 2024As we guide our clients through the uncertainties of 2024, the question of strategic positioning is paramount. We asked Financial Analyst, Taylor Weber to share her insights on how to set your business up for success this year. Question: “How can we strategically position ourselves for success in 2024, and what key factors should we prioritize?” Taylor Weber: This is a very important question and one that we are asked a lot by our clients, especially during the first month of the year. Establishing a solid budget and goals for our clients heading into the new year involves a collaborative effort and an evaluation of qualitative and quantitative factors, particularly considering the unique circumstances of what post-COVID looks like. It is crucial to recognize that comparing historical operations to the anomalous years of 2020-2021 might not be practical. The industry […]
December 28, 2023
Published by Jared Tanke on December 28, 2023
Jared Tanke on December 28, 2023We begin 2024 in just a few days. For many people, it is a stressful time wrapping up the year and beginning the next. However, it is our goal to help relieve some of that stress. We asked Senior M&A Analyst, Jared Tanke to share a few key questions to ask yourself now, in order to keep 2024 in focus and make it your best year yet: What went well in 2023? By asking yourself this question, you must recall the past 12 months and identify the things that you, your staff, did well. Was there anything you changed or did differently this year than years past, and if so, how did that look and feel? Sometimes this is done by performing a SWOT analysis, which goes out identifying your strengths and weaknesses, and your opportunities and threats. While we […]
November 28, 2023
Published by Jarod Bernat on November 28, 2023
Jarod Bernat on November 28, 2023Growing your business can be challenging for some owners and operators within the funeral and cemetery profession. Between competition in your market to adapting to new consumer behaviors, we understand the process of growth can become complex. We asked Senior M&A Analyst, Jarod Bernat to further elaborate significant ways to expand your business. Question: I feel like our funeral home’s market share has hit a plateau and can’t seem to grow any further. How can I continue to grow my business? Jarod Bernat: Since the funeral industry is one where serviceable market areas and direct competitors can be easily identified and tracked, it’s easy to keep up with how you compare to “the other guys”. Sometimes it might feel like you’ve exhausted all resources trying to grow within your market, but you’ve hit a wall and case count won’t budge. […]
October 26, 2023
Published by Jared Tanke on October 26, 2023
Jared Tanke on October 26, 2023The new year may seem like it is far away, but there are just a mere 10 weeks left. While owners and operators have to keep their eye on the ball in order to maintain a strong finish to the year, simultaneously they must also keep the future in focus. This means, budgeting for 2024. We asked Senior M&A Analyst, Jared Tanke to further elaborate on this process. Question: I am in the process of starting my 2024 business plan for my funeral home. What is the first step that I need to take to create a successful plan? Jared Tanke: Budgeting for a funeral home is absolutely critical to maintaining quality service, having adequate reserves for upgrading facilities, and navigating the constant changing landscape of the profession. Having a well thought out planning session where you lay everything on […]
September 26, 2023
Published by 
Nicole Vullo on September 26, 2023
Nicole Vullo on September 26, 2023Having a succession plan in place for your funeral home or cemetery business is vital in today’s business environment. While there are many elements that go into your succession plan, one that is of high importance is who to choose as your successor. In our latest Ask the Analyst blog, Sierra Heil shares the key consideration when deciding who the successor of your business will be. Question: I am in the process of deciding who to succeed me in my funeral business. What are the important things to consider when selecting my successor? Sierra Heil: For all funeral home owners the decision to choose a successor to sell your business to is a significant and deeply personal one. Your business holds a special place in your heart, as you have helped families during their most challenging times and built up a […]
August 28, 2023
Published by Jarod Bernat on August 28, 2023
Jarod Bernat on August 28, 2023Over the past few decades, we saw the introduction of the FTC rule requiring funeral homes to provide families with GPL’s when requested, the introduction of the internet providing a whole new interface with consumers, and the newest FTC rule requiring online access to GPL’s in some states. Given that the industry is well-known for not being early adapters to new technology or trends, it is no surprise that there has been significant pushback to the utilization of the internet to display pricing within the profession. Business owners fear that when prices are posted online, they will be compared to their competitors, and prices will become a race to the bottom. But while this may seem like the only possible conclusion at first glance, there is much more to consider as the internet can really be a massive opportunity to […]
July 27, 2023
Published by Jared Tanke on July 27, 2023
Jared Tanke on July 27, 2023One of the important steps to take when considering selling your business is to review your financial health. Part of this is to review any addbacks or adjustments to your EBITDA Figure. As this is of high importance to potential buyers of your funeral home or cemetery, we asked Jared Tanke to walk us through some examples. Question: I am reviewing my 2023 information to prepare for a potential sale. What expenses can be added back to my financials? Jared Tanke: When it comes to evaluating the financial health of a funeral business for potential acquisition, one key metric that buyers often consider is EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization). However, it is important to understand that EBITDA alone may not always provide a complete picture of a company’s profitability. To accurately assess the true financial performance, buyers […]
June 27, 2023
Published by Nicole Vullo on June 27, 2023
Nicole Vullo on June 27, 2023Written by Sierra Heil, M&A Analyst Despite challenges in the current market environment, such as a slowing economy, inflation, and rising interest rates, many funeral home owners and cemetery operators are focused on succession planning. A 2021 survey by the National Funeral Directors Association found that 27% of owners planned to sell their business or retire within five years, meaning we are likely to continue to see plenty of transaction activity despite potential economic obstacles. Technology, shifting preferences, and changing demographics shape the nature of these transactions. While every business and community differs, careful strategic planning and awareness of changing landscapes can position an owner favorably when the time comes to sell. Increasing Private Equity Investment & Consolidation According to the NFDA, as of mid-2023, 89.2% of funeral home businesses are still independent and family owned. However, as the population […]
May 29, 2023
Published by Jarod Bernat on May 29, 2023
Jarod Bernat on May 29, 2023It’s well known that in our industry, there are slow and high-volume periods that vary with the seasons due to the ebbs and flows of mortality rates as the year progresses. The timing of these periods can vary from region to region, but generally, they are fairly predictable based on historical precedent – this is what we call “seasonality”. During the summer, the sun nourishes our bodies with more Vitamin D than the rest of the year improving our immune systems, we’re more active outdoors, and overall moods improve. These factors combine to lower mortality rates compared to the winter month when the cold and lack of sunlight negatively impacts our immunity and health. Based on The Journal of Steroid Biochemistry and Molecular Biology, US death rates are about 25% higher in winter than in the summer. This means that […]