July 7, 2015
Dan has spent the last several years exploring the DNA of funeral home pricing, including cremation pricing. He fully understands how to set cremation prices, Better yet, by studying the past he understands how we as a profession messed it up. The How and Why of Cremation Pricing – AFD July 2015
June 30, 2015
There is no one answer to the question of how to best invest preneed monies. But the first step should be to determine your purpose for offering preneed. If growth is not the biggest reason in your choosing a preneed vendor, then figure out what that factor is. In some cases, the only goal is to put new business on the books. I get that. I understand that that is a compelling purpose to preneed.
June 25, 2015
Gift-giving is a fairly common practice among organizations and a touchy one where taxes are concerned. The very term “gift,” has a precise definition. The IRS has several different classifications, including intangible gifts (which are taxable) and tangible gifts (which are tax free). Some gifts can be claimed as a deductible expense, while others cannot. The process of a business giving a gift to a worker is far different, tax-wise, from gifts between individuals. Click here to read more about this confusing topic.
June 16, 2015
This is the fourth installment of a series of articles about the cremation business. In the three previous articles, I explained that there are three types of cremation businesses and outlined how the trade cremation and “no-frills” cremation businesses work. This month, I’m exploring the harsh reality of the funeral home cremation business.
June 8, 2015
We all try something new and different at some point in our business life. When we do, one of two things will happen: It will be successful or it will fail. The unknown of will it work or not work makes change with innovation scary. One of the most powerful resources we have at our fingertips to help us decide whether or not to move forward with an innovative change is a survey.




