October 30, 2024
Published by 
Jarod Bernat on October 30, 2024
Jarod Bernat on October 30, 2024We’ve all heard the common adage “Location, Location, Location” used to denote which important factors influence home values most. This phrase also proves to be just as applicable to cemeteries and funeral homes, but not just because these businesses are often operated out of valuable commercial properties. The location, and more specifically, the demographics of the service markets of these businesses, impact how we must approach strategic business planning with regards to pricing, staffing, and succession planning. “Demographics” as a broad term refer to the statistical data and characteristics relating to a defined population and the groups within it. In a profession like ours, this information is vital to the success of our businesses now and in the future, since the communities we serve often determine their service provider based on whom they feel most comfortable with and relate to […]
September 27, 2024
Published by 
Taylor Weber on September 27, 2024
Taylor Weber on September 27, 2024In our latest, Ask the Analyst blog column, we were given the question on what business-related tasks are needed to be done during the final month of the year. Financial Analyst, Taylor Weber provides her insights on this important topic. Question: Do I need to focus on any specific business elements in the last quarter of the year? Taylor Weber: As we head into the final quarter of the year, it’s important to assess where your business stands and take strategic action. While it’s tempting to remain cautious, especially when faced with market changes such as increased cremation rates or a fluctuating death rate, now is the time to make moves that will set your business up for long-term success. Many funeral home owners are hesitant to raise their prices, fearing they’ll lose calls to lower-cost competitors. But is that […]
August 28, 2024
Published by 
Jared Tanke on August 28, 2024
Jared Tanke on August 28, 2024Staffing and employee retention has been an issue for various sectors in recent years. In particular, the funeral and cemetery profession has experienced the effects of this business pain point. We asked Jared Tanke to share his insights as to what owners and operators can implement into their business models now to retain good employees. Question: How do I retain good employees? Jared Tanke: I recently attended the NFDA Leadership Conference in Ponte Vedra, FL. As a first-time attendee at this event, I was excited about networking with so many different funeral home owners, state association executives, and others. Throughout my time I was involved in many conversations around the biggest challenges facing the funeral profession. A question that kept coming up was “how do we retain talent?” This falls right in line with our 2024 Funeral & Cemetery Consumer […]
July 30, 2024
Published by 
Luke Potter on July 30, 2024
Luke Potter on July 30, 2024Establishing a funeral home or cemetery business for future success is crucial for its longevity as well as for a smooth ownership transition. You must be proactive in this approach and take early steps as opposed to waiting for when it must be done. We asked Financial Analyst, Luke Potter to go into further detail on the process. Question: What steps can I do now in my business plan to set my funeral home up to be successful? Luke Potter: Setting up a funeral home for future success is essential for ensuring its longevity and the smooth transition of ownership. Proactive succession planning is a key component of this preparation. By identifying and mentoring potential successors early, whether they are family members or key employees, funeral directors can provide continuity and stability. Developing leadership skills and creating a comprehensive transition […]
June 27, 2024
Published by Jarod Bernat on June 27, 2024
Jarod Bernat on June 27, 2024As the first half of 2024 comes to a close, it is time to take a look back at how the year has unfolded so far. I’m sure everyone established a budget at the start of 2024, and I’m also sure everyone has set aside time to review how they’ve done versus their expectations through the first six months of the year. Could you read my sarcasm there? Okay, maybe it’s a bit presumptive to assume everyone took time to budget their year out, especially since we’re talking about a profession that’s infamous for being a 24/7 commitment. But it is vitally important to our evolution as business owners to set goals each year, and then afterwards, reflect on our performance against those goals. This means that we must intermittently self-evaluate to identify times in which we may need to […]