Jared Tanke

April 23, 2026

Business Reality Check: When ‘Not Now’ Turns Into ‘Too Late’

Featured in American Funeral Director by Kates-Boylston Publications Tom wasn’t just an employee. He was deeply involved in day-to-day operations, trusted by staff and known to families, and already functioning as the operational backbone of the business. He was the clearest choice for an internal business sale. However, Eli wanted clarity. What was the business worth? What would each path cost? What would the transition realistically look like? We completed a valuation, walked through deal structures, and laid out what each scenario meant. At the time, the business was consistently serving more than 300 families per year. Revenue was strong, and cash flow was reliable. The valuation supported a number north of $4 million. For Eli, buying out his uncle would cost him at least $2 million. And that’s when Eli hit pause. The price felt high. The commitment felt […]
December 22, 2025

Business Reality Check: When Waiting Costs More Than Selling

Marty Blackwood, age 75, had spent his life doing what few others could: running a small-town funeral home operation in the rural South nearly single-handedly. A lifelong servant of his community, Marty had built a reputation as both dependable and deeply personal in his care for families. Over the years he had expanded his single location into a three-rooftop business. Together his funeral homes served just over 100 families a year, a manageable volume for decades, but now the demands of middle-of-the-night calls and increasingly complex operations were wearing him down. Marty knew it was time to plan his exit. The challenge was understanding what his business was actually worth. One of his longtime advisors suggested a $2.5 million valuation, a number that sounded good, perhaps too good. The business produced about $300,000 in annual cash flow, meaning that figure […]
April 23, 2025

Building with the Future in Mind

I’ve always been fascinated by how much business success comes down to the things you can’t immediately see in a spreadsheet. Sure, numbers are important—revenue, profit margins, and market share all matter—but what separates a truly valuable funeral home from the rest often lies beyond those metrics. It’s the things you invest in today, the ones that don’t show up as line items, that can make all the difference when it’s time to transition your business. Here are some of the key areas operators should focus on to build not just a profitable funeral home, but one that stands out to potential buyers when it’s time to sell. Build a Strong Team and Foster the Right Culture Think about your team. Are they just employees, or are they the heart and soul of your funeral home? When we at Foresight […]
December 23, 2024

Ask the Analyst: I’ve Never Had a Budget, What Do I Do?

A study performed in 2021 by Clutch, a leading B2B research firm, found that just 54% of small business owners had a documented budget that year. While I am optimistic that our profession skews higher than that, I’m sure those numbers may in fact ring true. That means there are a lot of funeral homes and cemeteries out there that have no real way of measuring their performance versus a benchmark, and that means it would be challenging to put forth any sort of financial goal. Since it is already challenging running a successful funeral home, we want to make at least one thing easier. I want to touch on just a few benefits of having a well-documented budget. Accountability – If you have ever gotten into a fitness routine and followed a training schedule, you know how important accountability […]
August 28, 2024

Ask the Analyst: Retaining Good Employees

Staffing and employee retention has been an issue for various sectors in recent years. In particular, the funeral and cemetery profession has experienced the effects of this business pain point.  We asked Jared Tanke to share his insights as to what owners and operators can implement into their business models now to retain good employees. Question: How do I retain good employees? Jared Tanke: I recently attended the NFDA Leadership Conference in Ponte Vedra, FL. As a first-time attendee at this event, I was excited about networking with so many different funeral home owners, state association executives, and others. Throughout my time I was involved in many conversations around the biggest challenges facing the funeral profession. A question that kept coming up was “how do we retain talent?” This falls right in line with our 2024 Funeral & Cemetery Consumer […]
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