December 22, 2025
Published by 
Luke Potter on December 22, 2025
Luke Potter on December 22, 2025When it comes time to sell a funeral home, the headline purchase price often gets the most attention – but how a deal is structured can be just as important as the number itself. Cash at close, seller financing, deferred compensation, earnouts, and equity options each carry their own advantages and tradeoffs. The right structure depends on the seller’s financial goals, risk tolerance, and desire for post-sale involvement, as well what the buyer is seeking to achieve strategically, operationally, and financially through the transaction. Understanding these differences early allows owners to make informed decisions rather than reacting to offers at the eleventh hour. From a financial standpoint, different deal structures can materially impact net present value (NPV). A higher purchase price paid over time may look attractive on paper, but when discounted back to today’s dollars, it can be worth […]
November 25, 2025
Published by Luke Potter on November 25, 2025
Luke Potter on November 25, 2025In the funeral profession, operational issues rarely appear overnight. Most red flags emerge slowly, but with quiet signs that something is slipping. For owners juggling families, staffing, community obligations, day-to-day operations, and life in general, it’s easy for these warning signs to go unnoticed, but identifying them early can be the difference. Red flags aren’t failures; they are signals. And the most successful owners are the ones who recognize and address them before they become irreversible. One of the biggest warning signs is inconsistent call volume. Whether calls are declining, stagnating, or shifting toward lower-margin services, the trend matters far more than any single year’s performance. A weak or unclear understanding of market share is another major indicator of a red flag, especially when competition increases or consumer preferences shift. Cremation mix, pricing position, and your alignment with community demographics […]
September 25, 2025
Published by Luke Potter on September 25, 2025
Luke Potter on September 25, 2025Partnerships in funeral service businesses can be both a strength and a challenge. Shared ownership often begins with aligned goals, but over time, differing visions, unequal workloads, or family dynamics can create tension. These disputes don’t just affect the partners involved – they can damage staff morale, disrupt service quality, and ultimately hurt the reputation of the firm in the community. When disagreements escalate, the consequences can be serious. Prolonged disputes can lead to legal battles, financial strain, and missed opportunities for growth. In some cases, they prevent businesses from pursuing acquisitions, expanding facilities, or even maintaining day-to-day operations smoothly. Too often, owners wait until conflict has boiled over before addressing it, rather than being proactive and putting safeguards in place from the start. The most effective way to avoid destructive disputes is to establish clear rules early. This means […]
July 25, 2025
Published by Luke Potter on July 25, 2025
Luke Potter on July 25, 2025Funeral service owners wear many hats—counselor, manager, operations lead—but one of the most important roles is strategist. Whether you’re five or fifteen years away from retirement, you need to think ahead. The most successful owners plan years in advance, staying ahead of trends, preparing their staff, and organizing their business so that when it’s time to step away, the transition feels like a natural next step—not a fire drill. Long-term thinking creates flexibility and options, whether you’re training a family successor or preparing for a sale. Technology is one of the easiest ways to future-proof your funeral home. Case management systems, digital arrangement tools, and customer relationship platforms are no longer nice-to-haves—they’re the foundation for efficiency. They streamline the front office, reduce errors, and create better visibility into how your business operates. They also make your firm more attractive to […]
June 25, 2025
Published by Luke Potter on June 25, 2025
Luke Potter on June 25, 2025Most funeral home owners don’t spend much time digging into financial statements— and understandably so. Your focus is on families, staff, facilities, and the day-to-day operations that make your business what it is. But when the time comes to plan for retirement, transition ownership, or even apply for financing, the numbers matter. And often, they don’t reflect the full picture. Recasting financials is the process of adjusting your financial statements to show the true earning potential of your business. It’s not accounting manipulation—it’s about separating personal or one-time expenses from your actual operational performance so a buyer, bank, or successor sees the business as you run it, not just as it appears on paper. For many funeral home owners, traditional financial statements understate profitability because they’re built around minimizing taxes. You may run personal expenses through the business, like a […]