Articles

July 30, 2024

Be a Tree

In order to lead well, you must first grow yourself, as any meaningful and lasting change begins within you. “Before you are a leader, success is all about growing yourself. When you become a leader, success is all about growing others.” – JACK WELCH, AMERICAN BUSINESS EXECUTIVE AND FORMER GENERAL ELECTRIC CHAIRMAN AND CEO Let’s go over some of the challenges and hurdles staring leaders in the face in 2024 (and possibly beyond): Rapidly changing consumer wants and needs (client families are a consumer subset) ✔ Consumer demand for more convenience and greater transparency and use of technology ✔ Finding and retaining qualified talent and staff is increasingly more difficult ✔ Funeral home environments becoming more multigenerational among staff ✔ It’s an inflationary environment in which not only money/cost of capital but everything else is more expensive. ✔ There is […]
July 30, 2024

What’s with the Dirty Carpet and Stale Donuts?

Three Things You Can Do Right Now to Future Proof Your Business According to a recent article published by the University of Kansas School of Education & Human Sciences1, the U.S. education system “has been struggling to keep up with other countries in terms of educational performance … The consequences of this educational gap are far-reaching … The USA is now the worst-educated workforce in the industrialized world.” Based on the results of our 2024 Funeral & Cemetery Consumer Behavior Study (FCCBS) , the U.S. funeral and cemetery profession may just be in a similar position when it comes to educating consumers about both its products and services … and itself. And that’s not all. Other data from recent studies highlight another key challenge facing the funeral and cemetery industry: an impending avalanche of customers who live their lives online […]
June 27, 2024

Legal Case Study #7

Scenario: Oren Gibson is a fourth-generation owner-operator of Orville H. Gibson Funeral Home & Cremation Services in Sevierville, Tennessee. The business has been serving their community for over 100 years and is deeply and successfully entrenched in Sevierville with a sterling reputation. One Tuesday morning, Oren completed a routine monthly meeting with his entire staff and had just sat down at his desk to approve some invoices when he received a call from the receptionist. A lady named Missy was there to see him, and she had an urn in-hand. He peeked at his calendar and saw that there was not anything that had been scheduled, and the name “Missy” did not ring any bells. He had one funeral director on maternity leave and his other funeral director was off. Oren got up and braced himself for either what could […]
June 27, 2024

It Pays to Plan

Start your succession game plan today by addressing these five critical items in your current business operations. I have recently finished watching the hit TV show “Succession,” and I can’t recall how many times I thought to myself, wow, this is stressful just watching. If you’re not familiar with the show, it’s based on the Roy family, which owns a large media business and whose father, the CEO, is reaching the age of retirement and looking to identify his successor. Multiple sons and daughters, along with some trusted advisors, all fight for pole position to be named the ultimate successor. While this show has clearly been over-dramatized, there are many things we can take from its premise, the first one being that it pays to plan for the future. From the 2023 NFDA Member Succession Planning Study, it was found […]
May 29, 2024

Dust to Dust

Across the ages, we’ve come up with some very creative ways to dispose of our dead. Yet to be answered for the future is what part funeral service will play in the circle of life. “In the sweat of your face shall you eat bread till you return to the ground, for out of it you were taken; for dust you are, and to dust you shall return.” – Genesis 3:19 NKJV According to the Book of Genesis, God’s curse upon mankind for eating the forbidden fruit was a life of labor and that all would die and return to the earth. The Christian burial rite expresses it as, “Earth to earth, ashes to ashes, dust to dust.” The opening song of The Lion King, composed by Elton John with lyrics by Tim Rice, calls it the Circle of Life […]
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