August 14, 2020
Published by 
Nicole Vullo on August 14, 2020
Nicole Vullo on August 14, 2020Before a consumer calls your funeral home they’ve likely done some research on your site, your competitor’s sites and more. What they’re doing is to getting their questions answered, they are arming themselves with as much information as possible, and they’re making a judgement about your value proposition. If you provide the answers, information, and value they are seeking, your phone will start ringing. You have to pass those tests before the consumer will call you. On this episode, Chris Cruger joins Welton Hong and Ellery Bowker to talk about ways to get more consumers dialing your phone. Click the video below to learn these three valuable tips: How to immediately show differentiation online How your website needs to be the guide How to call the consumer to action
August 5, 2020
Published by Nicole Vullo on August 5, 2020
Nicole Vullo on August 5, 2020The COVID-19 pandemic has caused many of us to rely on technology more than ever for both professional and personal use. Many individuals are unsure if this increase in technology use has left them susceptible to identity stealing and fraud. As part of our Foresight Roosevelt Wealth Management alliance, Roosevelt Investments provided a comprehensive checklist titled, “Am I at Risk of Having My Identity Stolen or Being a Victim of Fraud?” featuring issues and suggestions to consider to help avoid cyber threats. In general, this checklist can help you navigate and identify actions to take to avoid falling victim to scams, theft, and fraud. To view this checklist, click the link below. As we navigate through these times of uncertainty and adjust to our new normal, we here are at The Foresight Companies want to be your source for all topics related to your business […]
July 31, 2020
Published by Nicole Vullo on July 31, 2020
Nicole Vullo on July 31, 2020The Small Business Administration has informed lenders that the Paycheck Protection Program Forgiveness Platform will not begin the review and acceptance of Forgiveness Applications until at least August 10, 2020. Any new legislative amendments to the forgiveness process require may extend this date. Many borrowers who received PPP loans have already completed their specified “covered period” and spent the PPP loan proceeds. The plan was to submit the forgiveness applications as soon as possible. It is suggested that any necessary documentation be assembled in preparation for submission although lenders are not currently accepting applications. For more detailed information, please visit the Small Business Administration’s website. As we navigate through these times of uncertainty and live out our new normal, we here are at The Foresight Companies want to be your source for all topics related to your business operations. Please visit our […]
July 22, 2020
Published by Nicole Vullo on July 22, 2020
Nicole Vullo on July 22, 2020One of the hottest topics coming out of the Foresight Funeral and Cemetery Consumer Behavior Study has been Pricing. Gabe Ngo, Director of Business Development, provides some insights on how to be more transparent with pricing. Question #1: How do we best address price transparency, given the complex design of the GPL? Question #2: How do I put my complicated FTC mandated pricing online in a way the consumer will understand and not drive the consumer away? Gabe Ngo: These are two great questions that I would like to attempt to tackle in answering them together. Yes, General Price List (GPL) requirements are complex and complicated—most notably for the lay person and consumer to follow and understand. On the surface, it is actually quite easy to just have your GPL scanned and posted on your website in the name of […]
July 7, 2020
Published by Nicole Vullo on July 7, 2020
Nicole Vullo on July 7, 2020The Small Business Administration on Monday released a redacted data on Paycheck Protection Program that categorizes key recipients and the specific jobs that are covered by the $659 billion program. The data is very specific on the program, which has been federal government’s main relief effort for small businesses. Although detailed, the new data is still not transparent enough. It does not recognize loan amounts; the data is categorized in sections spanning $150,000 to $350,000; $350,000 to $1 million; $1 million to $2 million; $2 million to $5 million; and $5 million to $10 million. The new data also includes loan recipient names, addresses, industry codes, business types and loan amount ranges for loans above $150,000. This data equals almost 14% of PPP loans, according to the SBA. For loans below the $150,000 total, the SBA shared totals by zip code, industry and […]